Carolina Herrera
Amethyst Haze
Continuing our partnership with Carolina Herrera, we created a launch film for the latest addition to the Confidential line, Amethyst Haze.
Utilising dynamic lighting, we swept across ad around the sleek bottles to showcase the premium quality from every angle. The purple and gold palette mirrors the depth and richness of the scent; visualising the fragrance notes— Cardamom, Pink Pepper, Coffee, Lavender, Vanilla Bourbon, and Patchouli.
Disciplines
Creative Concept
Graphic Design
Art Direction
3D Modelling
3D Animation
Graphic Design
Art Direction
3D Modelling
3D Animation
Hypnotic
Inspired by the beauty of the precious Amethyst stone, the bottle’s clean lines juxtapose against geode rock formations, flowing crystal textures and rugged terrain. Designed to appeal to the Middle Eastern market, the hypnotic, dreamy content was used in prominent retail and OOH locations.