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Subtitle

Teaming up with Swatch again, our second Valentine’s Day campaign for the brand is a playful take on the notion that sometimes the unexpected nature of falling in love, forces us to take drastic action.

Drawing inspiration from the sirens, alarms, buttons and symbols that we associate with emergencies, we created a fun, tactile environment that the watches could interact with.

The campaign was used across social, press and in stores around the globe to support the launch of 3 watches.

Client
Swatch x MoMa
Industry
Art
Fashion
Design
Disiplines
Creative Design
2D Animation
Video Production
VFX
3D Animation
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Credits

Decimal
Chris Hale
Isa Lloret
Gabrielle Harlid
Guillermo Brotons
Pau Casals
Illustration
Rutger Paulusse
Animation
Eric Smilde
Vev
Andrei Petrik
Fredrik Ekli
Natalie Galas
Nicolay Thafvelin
Oliver Ahn
Parker Tinsley
Tine Karlsen

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